I SAW A: St. Bernadine Mission Communication Inc. brand platform
I AM A: Designer
I SAW A: Rethink, spoiler alert
I AM A: Designer
WHERE: Online
All I want to do is sit down after work and watch some hockey without someone spoiling it by posting the score on Facebook! Thank you for making that possible. Really. You are the most clever and thoughtful individual I know. Meet me and you can score, big time, no surprises.
I SAW A: Traction, PSA campaign
I AM A: Creative
WHERE: The highway
I saw you drive past in a great, big, pink bus. I followed you to your next stop. You were on a tour. You told me that breast health is a priority, I could see you took your breasts seriously. If fact, I’d like to see more. Let’s make an appointment to meet. April 15th, 6pm at Harbour Centre. Be there.
I SAW A: Signals, health campaign
I AM A: Designer
WHERE: Online
Your time today built a healthier tomorrow for me. You have me looking forward thanks to your positive messaging, approachable design and mature attitude. I project a vigorous future generation thanks to you.
I SAW A: Engine Digital, brand identity
I AM A: Designer
WHERE: Online
I was thirsty, looking for a new beer to enjoy, uncertain as to what I would like to try, they all seemed the same and I wanted something interesting. Then you came, and through emotive storytelling cut through the clutter of a crowded category to pick something for me. You're a wonderful story teller. Tell me another sometime.
I SAW A: Brandever, identity platform
I AM A: Designer
WHERE: Osoyoos
You were cursing the moon, running from the law. You are beautiful, wild and truly unique. I would love to just sit and gaze at you over a glass of wine. Your story captivates the imagination like no other. I love you.
I SAW A: Dossier, rebrand
I AM A: Creative
WHERE: At the mall
It can be hard to change without turning off your friends but you managed a total makeover while still keeping it real with your crew. After thirty years you look better than ever. Those jeans would look great on the floor of the Harbour Centre. Come find me April 15.
I SAW A: Elevator, TV spot
I AM A: Creative
WHERE: On TV
A lot of people have a split mind on the subject of mental health, but not you. You’re straight forward, socially conscious and, frankly, brilliant. My mind is certainly made up on you.
I SAW A: Kaldor, communication campaign
I AM A: Creative
WHERE: At the bank
I saw you lending a friendly hand. I like how you lead by example, not many others work that way. By immersing yourself in the world of others, and connecting on a personal level, you helped to show the value of going the extra mile. Will you go the extra mile with me?
I SAW A: Taxi, ad campaign
I AM A: Creative
WHERE: Restroom at the pub
You gave me quite a scare when I stepped up to the urinal. Getting the joke, I laughed out loud and quickly told all my friends. I love your sense of humour. Meet me on April 15 and you can tickle my funny bone some more.
I SAW A: DDB, ad campaign
I AM A: Creative
WHERE: The internet
Well, surfing around on the internet I stumbled upon your site, its ingenious insight was music to my ears. You let me in on your interesting project and allowed me to explore my own creativity. Lets make some more sweet music together on April 15th.
I SAW A: Cossette, campaign
I AM A: Creative
WHERE: Robson Street
I was walking down Robson when you turned my world upside down. There was something different about you and I just couldn’t look away. You made a big impression on me.
I SAW A: Grey, advertisement
I AM A: Creative
WHERE: On TV
You were so charming and upbeat that I forgot about all my worries. Your positivity really made you stand out in a lonely world.
I SAW A: Nerdcorps, trailer
I AM A: Illustrator
WHERE: Youtube
When I saw your steely strength I was simply blown away! I can’t wait for you to make it to Canada. I’m breathless with anticipation.
I SAW A: Glasfurd & Walker brand identity
I AM A: Designer
WHERE: Cambie Street
It was cold. I was walking up Cambie, famished, not for food, but for good design. You caught my eye from across the street. Your strong, masculine design stood out instantly. I couldn’t stop staring at your powerful wordmark. Now I see you every day on my way to school, let’s meet face to face. I’ll be at Harbour Centre, April 15, 6pm.
I SAW A: Idea Rebel App
I AM A: Creative
WHERE: MEC
I was skiing out of bounds in the backcountry of loneliness. Then you came along and gave me real-time updates on my heart. The only thing I’m worried about now is the avalanche of desire that’s buried me.
I SAW A: Hangar18 TSA
I AM A: Creative
WHERE: Downtown Vancouver
Last Christmas I was shopping for presents when I saw you. As you sweetly reminded me to buy gifts that wouldn’t need wrapping, I had to smile. Your personable humour and insight was inspiring.
I SAW A: Bioware video game
I AM A: Illustrator
WHERE: At a friend’s house
I like pushing all your right buttons. I could spend a week locked in a room with you and never get tired. Quit playing games with my heart.
I SAW A: Pixar short animation
I AM A: Illustrator
WHERE: At the movies
I’ve always loved your features, now I really dig your shorts. You’re such a good storyteller. Your last one puts the party in partysaurus. Now come to my party and let me tell you a story.
I SAW A: Black Tusk Studios video game
I AM A: Illustrator
WHERE: Xbox
Since seeing your game, my universe has never been the same. You’ve left me shipwrecked and completely distraught. Come rescue me at Harbour Centre, on April 15th.
I SAW A: Carter Hales Design Lab package
I AM A: Designer
WHERE: Applied Arts
While flipping through Applied Arts, looking for inspiration, I saw you. You’ve got a nice package; intricate details, lovely patterns, confident black accents... pure lust for great aesthetics and sense of craft. I can’t wait to get my hands on you.
I SAW A: Karo Group recruitment campaign
I AM A: Designer
WHERE: Lotus Awards
You work for SFU. I think you’re cool. I love your quirky style. You know who you want and aren’t afraid to go after them. You asked if I was fearless, well, let’s meet up so you can find out.
I SAW A: Toolbox package
I AM A: Designer
WHERE: Communication Arts
You were willing to bare it all and I loved every minute of it. While shopping around for some eye candy, I was drawn to your spectacular underwear package. Clean type with plenty of white space to rest my eye (if you catch my drift); your look is so modern and stylish. I want to see more of you.
I SAW A: Academy Digital campaign
I AM A: Designer
WHERE: Surfing the web on my iPad
When I landed on your microsite’s flight path, I just lost control of my fingers. The way you scroll is so dynamic, it keeps me coming back for more. Navigate over to the Harbour Centre on April 15th for our first interaction.
I SAW A: Blast Radius video series
I AM A: Creative
WHERE: Lotus Awards
Your storytelling gives me shivers. I can tell you’re really in touch with the human element, I love how you inspire those around you to #RISEABOVE.
I SAW A: Dare advertisement
I AM A: Creative
WHERE: Haunted vacant lot
You totally caught me by surprise. While I was skimming through a rezoning application the copy took an unexpected twist. I felt as though you were speaking directly to me, it was as if you were including me in an awesome inside joke. I Dare you to meet me at the Harbour Centre, April 15th, 6pm. We can make our own inside joke.
I SAW A: DDB Ad campaign
I AM A: Creative
WHERE: TV
I was eating dinner when your hilarious commercial caught me by surprise. I was ‘out to sea’ until your sharp and irreverent humour offered me a fresh perspective on where my salmon meal may have originated. Thank you for challenging me to think for myself.
I SAW A: Giant Ant video
I AM A: Creative
WHERE: Online
Shirtless soccer player and dubstep? You’ve got my attention. I love your sexy, colourful tattoos and bold Vancouver pride.
I SAW A: Smash Lab website
I AM A: Designer
WHERE: Online
I found you online while I was looking for information on belugas. Having a penchant for sea creatures and orderly design, I instantly adored how organized you were with so much marine material. I checked you out on my smartphone, and loved how responsive you were as well. How about floating over to the Harbour Centre, April 15th?
I SAW A: St. Bernadine Mission Communication Inc. brand platform
I AM A: Designer
WHERE: Main Street
Is that a giant strawberry on your truck or are you just happy to see me? As I saw you driving by, my mouth started watering. I stalked you all the way to Granville Island. You satisfy my hunger.
I SAW A: Spring Advertising brand identity
I AM A: Designer
WHERE: On my iPhone
I’ll tell you, if there’s an academy for winning hearts, you would take top honours! I’ve never been much of a beatboxer, but now all I want to do is make sweet sounds with you.
I SAW A: Slingshot ad campaign
I AM A: creative
WHERE: in the streets
Usually smokers are persecuted, humiliated into quitting. But not by you, you help empower those in need! Your revolutionary ideas are contagious. Keep fighting the good fight, comrade.
I SAW A: Smak TSA
I AM A: Creative
WHERE: My commute home
It happened in a flash, and even with that brief encounter I knew just how clever you were. You changed the way I see the world. I would love to see you again and find out if we can generate some bright ideas together.
I SAW A: BrandFX PSA campaign
I AM A: Designer
WHERE: Applied Arts
You wear your heart on your pink-sleeve. You’re not afraid to take a stand and let everyone know how you feel. Thanks for making a difference.
I SAW A: Public: Architecture + Communication Design environmental design
I AM A: Designer
WHERE: Science World
You’ve got the balls to do what no one else did. Balls everywhere. Science World looks great now that you’ve brightened it up with your shining work. It’s really wonderful seeing such an simple idea light up the city on a dreary day.
I SAW A: Industrial Brand brand identity
I AM A: Designer
WHERE: Gastown
Walking through the dimly lit streets, I couldn’t help but be drawn to your brightly illuminated typography. The rich history of both Italy and Gastown made me feel both hungry and nostalgic at once. You captivated me with your brilliance.
I SAW A: Subplot brand identity
I AM A: Designer
WHERE: The pet food aisle
The grocery store can be a real dog’s breakfast. Thankfully, your good taste and appealing design cleaned it up. You stand out! I mean, I don’t even own a pet, but I bought your packaging anyways. It looks great framed above my mantle.
I SAW A: Burnkit awareness campaign
I AM A: Creative
WHERE: Online
I’m so tired of hearing homosexual derogatory slang. You know what I mean, things being so “gay”? And the worst part is people say these things unconsciously. Thank you for doing something about it! You are clever, enlightening and thoughful and your sense of social responsibility is overwhelming.
